Brayn Wills

Author

Brayn Wills

Expert Writer |

Brayn Wills is an experienced writer passionate about customer service and relationship building. His expertise encompasses help desk management, customer communication, AI chatbots, knowledge management, lead generation, and more. Brayn provides practical strategies to enhance customer satisfaction and drive business growth. His work has been published in publications like GetFeedback, CustomerThink, and Apruve.

Articles by Brayn Wills

How to Create a Private Wiki: Complete Guide

What is the first thing that comes to your mind when you read the word – wiki?  We all know the answer. It is Wikipedia.  You’d be surprised to know that Wikipedia is the 6th most-visited website worldwide. Innumerous people across the globe turn to Wikipedia to get the latest information about a variety of...
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25 Best FAQ Page Examples to Inspire 24×7 Customer Service

Nobody likes to do the same thing repeatedly unless it’s about having your favorite meal or listening to your favorite song on a loop, right?  Businesses do realize that, too. This is why most create FAQs (Frequently Asked Questions) on their website to avoid manually answering common and repetitive questions.  This page consists of questions...
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FAQ Page Best Practices: How to Optimize Your FAQ Section

When you are busy crafting marketing or customer service strategies, there is a bleak chance that FAQs will even cross your mind.  This is the story of almost every business.  An FAQ section is a hidden, underutilized tool on your website that constantly screams for attention but to no avail. It leads a life of...
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15 Hot Knowledge Management Trends for 2024

In this hyper-connected era, a Tsunami of knowledge is being generated and shared by organizations.   If estimates are to be believed, a mind-boggling 59 zettabytes of data was generated in the year 2020 alone.  But the bitter truth is that knowledge alone cannot work its magic.  Knowledge should be tied to action to deliver real...
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Organizational Learning – The Key to Survive, Sustain & Succeed

Are you one of those organizations struggling with stagnant growth and stunted innovation?  Well, it’s time you took your organization towards the learning curve and changed for the better.  At a time when the competition is at its peak, technology is advancing, and customer preferences constantly shifting, sticking to old ways is extremely risky. The...
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How to Improve Customer Experience With Knowledge Management

Gone are the days when product and price dictated a company’s success.  89% of companies today compete solely on the basis of customer experience. In this digital world, customers are in the driving seat, you need to pivot towards crafting exceptional experiences to stand strong with your heads held high.  What if you don’t work...
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Internal Documentation – Types, Benefits & How to Write One + Examples

Internal documentation is essential to any thriving organization’s toolkit, helping enhance knowledge sharing, operational efficiency, and employee onboarding.  A study by McKinsey found that employees spend about 1.8 hours every day—equivalent to 9.3 hours per week—searching and gathering information.  This highlights the inefficiency plaguing many organizations and underscores the need for well-organized and accessible internal...
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How to Create an Internal Wiki for Your Business

The struggle to access information at work is real. Research reveals that a whopping 73% of employees spend 1 to 3 hours every day to find information on a topic.  This time loss is often the root cause of declining productivity, innovation, and creativity in employees. What follows is even worse – delayed projects and...
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Content Management Vs. Knowledge Management : Differences Revealed

Turning piles of data into valuable information dominates the key business goals today.  This is because the information is a strategic asset that can help companies contain costs and develop a competitive advantage.  What happens if this information is not managed properly?  It can hurt employee productivity, negatively impacting decision making, and costing you millions...
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7 Effective Ways to Improve Workplace Efficiency

Have you ever felt that work hours aren’t enough to complete the day’s exasperatingly long to-do list?  We all have. The result of which is you end up working overtime to hit the day’s targets and meet deadlines. It is a never-ending vicious cycle that impacts your health, work-life balance, and, eventually, your work performance. ...
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